It plays pop, rock, soul, and disco music from the 1970s, mostly hits.

[1] As part of the Sirius/XM merger on November 12, 2008, The '70s was merged with Sirius' Totally '70s and took its current name.

It uses similar DJ techniques, jingles, 1970s slang, and news updates.

Kid Kelly, formerly of WHTZ New York, programs the channel with Human Numan, a long-time contemporary hit radio personality.

The original XM "70s on 7" channel made a strong effort to reproduce the smooth, velvety 1970s FM sound rather than the chatty "morning drive" sound that Sirius favored.