In 1683, the Dutch pirates Laurens de Graaf (know locally as "Lorencillo") and Nicholas van Hoorn ravaged the region during their capture and looting of the port city of Veracruz.

[citation needed] In January 2021, archaeologists from the National Institute of Anthropology and History (INAH) discovered a 500-year-old limestone statue of a mysterious woman wearing a large headdress in a citrus orchard in the town of Hidalgo Amajac in Álamo.

The sculpture depicted as the woman dressed in detailed clothes and jewelry, tassel-like earrings and a circular necklace called "oyohualli".

[7][8][9][10] The city's coat of arms depicts a corn cob held by two hands, over the background of an orange, symbolizing the agricultural activities of the region.

Over the top is the President José López Portillo vehicular bridge, which is located at the entrance to the city and represents progress.

It also has tourist attractions such as the Hacienda de la Noria, Salto Waterfalls, 5 Towns, The Bridge of the Congregation of Limonar, and beaches along the banks of the River Pantepec.

The "huasteco dish" is made of sausage, corned beef, ham, bacon and fried plantains with beans and salsa verde.

The event covered five hectares of land, with room for international guest speakers and business tables to allow producers to meet with large retail chains and consumers.

There is also a bullring, public theater, sculptures made from oranges, the meeting of the Sotavento and Huasteca music, exhibition of cultivation equipment, shopping, food, rides, among many other attractions.

Festivities are held on 13 to 15 September in honor of the Virgin of Our Lady of Sorrows, where they perform dances of the region, religious and cultural events, enlivened by the jaranas and violins, traditional musical instruments of the Huasteca.

The Day of the Lost Child (el día del niño perdido), a religious tradition whose origins can be traced to the presence of the first evangelists of the New Indies, is held on 7 December.

The tradition is based on the biblical episode from the Gospel of Luke called Finding in the Temple, where Jesus stayed behind in Jerusalem unbeknownst to his parents.