La Follette’s support base was primarily among rural German and Scandinavian Americans,[1] and he possessed little appeal in the Northeast outside a few New York and Boston anti-Prohibition precincts.

The economic boom and social good feelings of the Roaring Twenties under popular Republican leadership virtually guaranteed Calvin Coolidge an easy win in the state against the conservative Southern Democrat John Davis,[2] who had little appeal in Northern states like New Hampshire apart from being the only pro-League of Nations candidate.

[3] New Hampshire would still prove Davis’ third-strongest antebellum free state behind Indiana and Rhode Island.

Due to La Follette’s lack of appeal vis-à-vis his Midwest and Western support base, both Coolidge and Davis exceeded their national vote share by around five percent in New Hampshire.

Coolidge also enjoyed a unique personal popularity which helped him in the state and the rest of New England.