The team initially went by the San Antonio Gunslingers before the season began, but decided to change their name to the Spurs some time before the season officially began either by results of a "Name That Team" contest or by the recommendation of one of the team's new co-owners as a nod to the birth town of Spur, Texas.
During this season, the Spurs owners would be able to buyout the previous Dallas Chaparrals owners and permanently own the team after previously being under a lease agreement with them back when they first owned the relocated franchise, which helped secure greater success with a newfound fanbase there.
By February the Spurs were at 34–33, but they would win 11 of their next 16 games to finish the season 3rd in the 3 team Western Conference, going to the playoffs.
In the 1974 ABA Playoffs, the Spurs lost in the first round 4–3 to the Indiana Pacers.
Once the team entered what was considered the "senior draft" onward, the team would make their future selections onward as a part of the new San Antonio name, initially as the San Antonio Gunslingers before retroactively having them become San Antonio Spurs draft picks going forward.