"2012 (It Ain't the End)" is a song by British singer Jay Sean taken from the compilation album, Hit the Lights.

According to his interview on MTV News, the song was inspired by the science fiction movie 2012 and theories about the world ending.

[4] Bill Lamb from About.com rated the single 4 out of 5 stars, commenting on "The powerful vocal kickoff", "expansive world party atmosphere" and "Nicki Minaj on guest raps".

[5] Robert Copsey from Digital Spy rated the song 3 out of 5 stars, also noting its similarity to "the USA-slaying synthpop/R&B sound of his breakthrough".

[8] The music video for "2012 (It Ain't the End)" was shot in Los Angeles on 19 July 2010, with Nicki Minaj.

But in post-production, Sean said the music video's director Erik White would be zooming out to show parties in three cities around the world.

[12] The video features cameo appearances from former Spice Girl Melanie Brown, Cash Money Records CEO Birdman, writer Jared Cotter, producers J-Remy and Bobby Bass, and Thara.