Despite an opening day 4–1 win against Rotherham United it quickly became apparent that Stoke had assembled an unbalanced squad which struggled to score goals or keep clean sheets.

Stoke announced their retained list on 10 May 2023 with Sam Clucas, Demeaco Duhaney, Aden Flint, Morgan Fox, Phil Jagielka, Tashan Oakley-Boothe and Nick Powell departing the club following the end of their contracts whilst Gabriel Adebambo, Jacob Holland-Wilkinson, Tommy Jackson, George Lewis, Dan Malone, Luke Redfern, Josh Roney and Douglas James-Taylor departed from the under-21 team.

[32] On transfer deadline day Stoke brought in American defender Lynden Gooch from Sunderland, winger Sead Hakšabanović on loan from Celtic, and young prospect Junior Tchamadeu from Colchester United whilst Josh Tymon left for Swansea City.

[36][37] Stoke looked to heading towards another defeat after going 2–0 down at Bristol City but fought back with goals from Léris and Hakšabanović before academy graduate Nathan Lowe scored a 90th-minute winner.

[41] Against Leeds United, with the match goalless after 75 minutes Patrick Bamford missed a penalty and Stoke went on to win the game after Wesley's header hit the crossbar and went in off Whites defender, Pascal Struijk.

[42] Prior to the Middlesbrough match Stoke suffered a blow as Bournemouth had an exceptional circumstances recall request for Mark Travers approved by the Premier League.

[47] The team put in an ill-disciplined performance away at Queens Park Rangers picking up seven yellow cards with Enda Stevens being sent-off for two bookable offences, Stoke did lead 2–1 but went on to lose 4–2.

[51] Paul Gallagher took caretaker charge of the team against Swansea City where a late header from Harry Darling cancelled out Daniel Johnson's penalty.

[57] Stoke began 2024 with another goalless home draw this time against promotion-chasing Ipswich Town this after Jordan Thompson was sent-off in the second half for dissent.

[60][61] In the January transfer window Stoke brought in goalkeeper Daniel Iversen, midfielder Luke Cundle and forwards Niall Ennis and Million Manhoef whilst Tommy Simkin, Emre Tezgel, D'Margio Wright-Phillips left on loans and Dwight Gayle had his contract terminated early.

[63] City lost a fourth match in a row, 3–1 at Blackburn Rovers prompting an angry reaction from the large travelling support shouting "Your not fit to wear the shirt!

"[64] The team managed to gain a vital 1–0 against relegation rivals Queens Park Rangers on 14 February with a goal from Wouter Burger, but lost 1–0 again three days later to Coventry City.

[72] They then secured a late 2–1 victory against Preston North End to move up to 19th with an own goal coming from Andrew Hughes and a tap in by Luke Mcnally.

[74] After the international break Stoke beat Hull City 2–0 on Good Friday with goals from Josh Laurent and Ki-Jana Hoever to move five points clear of the relegation zone.

[75] On Easter Monday Stoke drew 1–1 with relegation rivals Huddersfield Town, with Ki-Jana Hoever curling in a shot on 50 minutes, cancelling out Bojan Radulović's opener.

The Baggies went 2–0 up through Mikey Johnston and Jed Wallace before Million Manhoef scored his first goal for the club and Vidigal fired in the rebound after his penalty was saved by Alex Palmer to earn Stoke a 2–2 draw.

[86] Stoke progressed past Rotherham United in the second round, winning 6–1 with Wouter Burger, Mehdi Léris and Ryan Mmaee scoring their first goals for the club.