[10][11] There were concerns that turnout would be extremely low at the elections due to a combination of lack of ID held by some voters, and many members of the public remaining unaware of the new requirements.

[12][13] The police had been alerted to the possibility of anger and confrontation over these new rules, and polling station staff had been trained to de-escalate situations.

At those elections, the Conservative Party lost over a thousand seats and control of several councils while the Liberal Democrats managed to make the most gains at their expense.

[19] The Liberal Democrats had been utilising comments from senior Conservative MPs as part of their advertising in the so-called "blue wall" to draw attention to their undesirable and "toxic" opinions, such as support for the death penalty.

[23] The Greens were said to have been aiming to win at least 100 new seats, with their appeal spreading to both left and right-wing voters due to dissatisfaction with the main two parties.

[28][29] President of the British Polling Council Sir John Curtice had described the electorate as "increasingly sophisticated" in using tactical voting to defeat the Conservative party candidates.

[29] For this reason Sir John Curtice said the Conservative party could actually end up losing well over 1,000 seats if the tactical voting is a big factor, which director of polling company Savanta, Chris Hopkins, agreed with.

[28] The Liberal Democrats launched its campaign on 29 March 2023 in Berkhamsted, Hertfordshire, when the party leader, Ed Davey, drove a tractor into a ‘Blue Wall’ of hay bales.

[39][40] Labour launched its campaign on 30 March 2023 in Swindon with speeches from Keir Starmer, Angela Rayner and Rachel Reeves.

[41][42] The Green Party launched its campaign in early April 2023 in Stowmarket, Suffolk, with speeches from co-leaders Adrian Ramsay and Carla Denyer.

[48] Amid the campaign, Sunak was accused of a conflict of interest over his wife's shares in a childcare agency that benefits from the latest budget policy.

In February 2023 Raab said he would quit if the government's independent ethics adviser, Adam Tolley KC, upheld the bullying claim against him.

[58] The local parties denied this was planned and suggested a struggle for candidates and cash had led to the choices of which seats to challenge for.

The Greens were also said to be involved in this arrangement; however, they only stood three candidates in the 2019 locals in Bracknell yet were standing seven in these elections, including in seats also contested by Labour or the Liberal Democrats.

ITV News reported that tellers had told them between 10 and 25% of voters in Oxfordshire were unable to cast their ballots due to the new measures.

[59] The chair of the Electoral Commission was quoted as saying that "It appears that the government has designed a system which denies the prospect of sensible and co-ordinated information collection and makes it almost impossible to judge the true impact of the introduction of voter ID".

Its support recovered after a series of mediocre local election results over the previous few years; however, its projected national share of the vote remained at 35%, the same as in 2022.

The Liberal Democrats and Greens made significant gains in the south of England, with some councils with safe Conservative seats at the parliamentary level voting for the opposition parties.

The Liberal Democrats achieved their best result in local elections since the Cameron–Clegg coalition in 2010 with a projected national vote share of 20%.

[67] Labour also overtook the Conservatives as holding the highest number of members elected to local government for the first time since 2002.

[95] Liverpool was required to move to all-out elections from 2023 under new boundaries following a report by the government commissioner Max Caller.