It was played from March 7-12, 2024, in Kansas City, Missouri at T-Mobile Center.

Due to a major conference realignment that significantly impacted the Big 12, this will be the first and only tournament with 14 teams participating.

At the beginning of the 2023–24 season, BYU, Cincinnati, Houston, and UCF joined the conference.

This will be the final appearance in the tournament for Texas and Oklahoma before they join the Southeastern Conference for the 2024–25 season.

It will be the first and only tournament with the 14-team bracket format as the Big 12 will expand to 16 teams in the 2024–25 season.