At an October, 2010 conference in Parabiago, Italy the members of the EAFA voted to change the organisations's name to AFL Europe, to fall in line with the Australian Football League.
[3] Headquartered in London, and affiliated to the Australian Football League, AFL Europe's responsibilities include assisting member Leagues and Associations, promoting the sport, managing and delivering major events, overseeing an Elite Talent Identification programme for the AFL and engaging with commercial and community partners.
[5] A new event first held in March 2015, contested as a one-day lightning carnival involving the club champions of all the various European leagues.
[6] Beginning in 2012 and played in Villers-Bretonneux to commemorate the ANZAC's and the historic liberation of the town in World War II by Australian forces.
The ticketed event provided a unique opportunity for attendees to connect with the UK and Australian business communities while creating exposure for AFL Europe and our great game.
[9] Held every three years, this full format competition determines the Champions of Europe and has taken place twice since the inaugural championship in Denmark and Sweden in 2010.