Plans to market the ARO 244 in the United States as the Cross Lander 244X in 2005 were eventually cancelled.

[4] During the 1970s, 1980s and 1990s the original Romanian ARO 4X4 Series were also produced under alternative names, often with modified running gear depending on the export market.

In Portugal, they were assembled in Setúbal south of Lisbon and locally known there as the PORTARO 4X4, in Spain they were called HISPARO 4X4, with a reshaped bodyshell and better equipped.

In 1995, the double headlight front design was slightly restyled, and the rear lights were used Oltcit Club lamps.

The last restyling, in 1998, was a slight facelift of the previous model and it introduced the so-called Toyota-type ornaments.