ATV World

ATV World, was one of two free-to-air English language television channels in Hong Kong, the other being its arch-rival TVB Pearl.

On 1 April 2015, Hong Kong's Executive Council announced that ATV's broadcast license would not be renewed.

It offered a variety of programmes, mostly from the United States, ranging from popular serial dramas and films to documentaries and educational shows.

In the face of competition from TVB Pearl, ATV World had in recent years switched its focus from the provision of drama and movies to documentaries and natural history shows, probably because such programming is less expensive to acquire.

During the thirty-two-week school year, ETV programmes were shown on ATV World from 10:00 to 12:00 and TVB Pearl from 14:00 to 16:00 each weekday.

The remainder include broadcasts in Japanese, Korean, Filipino and Hong Kong Cantonese.

ATV headquarters building on Broadcast Drive.