[2] Blank and his assistant Maureen Gosling spent extensive time with Russell at his recording studio on Grand Lake in Oklahoma.

A portion of the film depicted underground artist Jim Franklin painting a mural in Russell's empty swimming pool.

[7] The film received its public premiere (with Russell in the audience) in March 2015 at the South by Southwest festival in Austin, Texas, then had theatrical and DVD releases.

Christgau derided it as an "arty horror movie of a documentary" that "abandons subtlety for an overstated visual gadgetry that screams repulsion out of control".

[2] Carson Lund of Slant Magazine praised it as "a free-floating portrait of the eccentric neo-Gospel Oklahoman frying pan that is Russell's mini-universe".