"A Song of Ass and Fire" is the eighth episode in the seventeenth season of the American animated television series South Park.
The episode serves as a continuation of the previous episode, "Black Friday", in which the children of South Park, role-playing as characters from Game of Thrones, are split into two factions over whether to collectively purchase bargain-priced Xbox One or PlayStation 4 video game consoles at an upcoming Black Friday sale at the local mall, where Randy Marsh has been made the Captain of mall security.
Seeking an advantage to counter the PS4 faction's increasing ranks, Cartman contacts Microsoft, but CEO Steve Ballmer dismisses the importance of the children's conflict and the commercialization of the console wars.
Gates allies himself with Channel 9's Morning News correspondent Niles Lawson, promising that the Black Friday violence will ensure high ratings.
Series co-creators Trey Parker and Matt Stone stated that they struggled when deciding where to take the plot next after establishing that this would be the second episode in a three-part story arc.
[2] The Japanese Princess Kenny sequence was taken directly from the video game South Park: The Stick of Truth, which Parker and Stone worked on.