[1][2] The film is set in Visakhapatnam and follows Chitti Babu, a highly educated yet idle man who places great faith in astrology and fortune.
Meanwhile, Ganga Raju (Royyala Naidu), a wealthy self-made businessman, refuses to allow his daughter Rambha to marry a rich but lazy man brought to him by a matchmaker.
Chitti Babu saves Rambha from some bullies, and during the encounter, a lizard falls on him, leading him to seek guidance from Poompuhar, who predicts danger will come from a virgin girl.
To raise the money, Chitti Babu invites a large crowd, including strangers, to the wedding venue, hoping to collect gifts.
After the ceremony, Royyala Naidu thwarts his plan and imposes further conditions, including forbidding the couple’s first night until the dowry is fully paid.
However, his fraudulent acts are exposed when the man who bought the "talking" goat and the bank officer willing to grant him the loan turn out to be Royyala Naidu’s friends or relatives.
His efforts initially fail, but he eventually stumbles upon a cloth mill owner in the process of attempting suicide due to his business’s bankruptcy.
Chitti Babu returns to the wedding hall to find Kunthi about to marry the elderly man, only to discover that Royyala Naidu orchestrated this entire situation to reform him.