[5] Players for the league were selected with the help of a reality television talent show called Maidan-e-sabz ("The Green Pitch"),[6] helmed by Mukhtar Lashkari, star of Tolo TV, Afghanistan's equivalent of The Oprah Winfrey Show.
Many players and supporters had undergone considerable trauma for which the League serves as a form of therapy.
[7] Along with the Shpageeza Cricket League which started in 2013, Afghan Premier League football was one of the few big sporting competitions in Afghanistan, offering precious relief from the violence of everyday life.
[9] Shaheen Asmayee FC won a record 5 Afghan Premier League titles (2013, 2014, 2016, 2017, 2020).
They were the only team to have reached the Afghan Premier League final in eight consecutive seasons (2013–2020).
The matches were aired live on the company's two television channels in Afghanistan, namely TOLO and Lemar,[12] and also offered live commentary on their radio stations, Arman FM and Arakozia FM.