Afro-Arabian soul music of which head titles are to represent this universality the artist stands for: "Achkide" blends Berber and French;and "Ya Salam" is sung in Arabic and English.

With the success of his first single "Ya Salam", Ahmed Soultan reveals himself as the precursor of a new style he likes to name: the Afrobian Soul, for Afro-Arabian.

Still largely supported by the media, in Africa and the Arab World, his singles "Ya Salam " and "Koula Lila" accompanied the opening of MTV Arabia and were regularly played on Maghreb channels.

In 2005, Soultan was invited to take part in the Dakar International Festival of Film and was a supporting artist in a concert by Tiken Jah Fakoly.

The album was officially released on 23 January 2016 in Virgin Megastore and Carrefour Markets throughout Morocco, as well as international digital platforms iTunes and Amazon.