Among other things, Ahuachapan is also the birthplace of notable Salvadoran poet Alfredo Espino and is about an hour's drive from the national wildlife park El Imposible.

One of the main attractions is the Central Plaza, which contains: the Central Park, known as Parque Concordia, surrounded by City Hall (a modern style building with a little resemblance of art deco, rebuilt after a fire in the 1950s), the town's main church, Iglesia de La Asunción, which is over 100 years old, and the Pasaje Concordia, also known as "the new place in town," that was restored in the early twenty first century and is a pedestrian-only street.

[citation needed] It was formerly called Huitziapan or "Laguna de la Espina" and is four kilometers to the north-west of the city of Ahuachapan, along the international highway to Guatemala.

Other attractions include Los Ausoles (an area of geysers, small and large steam vents and bubbling hot fountains),[1] the Lagoon Morán, Atehuecillas and Malacatiupán.

El Arco Durán, situated in the perimeter of the city of Ahuachapán, is a replica of a famous French arch, with all kinds of delicious and typical Salvadorean "Pupusas" nearby.

[citation needed] The most important tradition is the Día de los Farolitos (Day of the Little Lantern Lights), held every year on 7 September, where a parade and celebration is conducted to honor the birth of the Virgin Mary.