[11][12][13] The airline planned to operate with the world's lowest unit cost of ₹1.25 (1.4¢ US) per available seat kilometre and a passenger break-even load factor of 52%.

[15] According to KPMG, the introduction of AirAsia was expected to cause another price war, ultimately leading to an increase in air traffic and some consolidation in the Indian aviation sector.

[16] AirAsia initially invested an amount of US$50 million and in preparation for its operations in India, it struck deals with online and offline travel agents.

[23] As the final procedure to obtain Air Operator Permit, a proving flight was conducted on 1 and 2 May 2014 flying from Chennai to Kochi, Bangalore and Kolkata.

[27][28] In June 2015, the airline made Indira Gandhi International Airport, Delhi its secondary hub for North Indian operations.

[32] In January 2018, then-managing director and chief executive Amar Abrol announced plans for the company to expect a fleet of 21 aircraft by the year's end, making it eligible to operate overseas flights.

[42] On 19 May 2023, AIX Connect operated India's first commercial flight using indigenously produced sustainable aviation fuel from Pune to Delhi.

[7] Air India entered into a codeshare pact with AIX Connect in September 2023, covering more than 100 flights a day on 21 routes.

[55] In June 2018, Amar Abrol reportedly quit and in October 2018, AirAsia India announced that Sunil Bhaskaran had been appointed managing director and CEO of the airline.

[56] Former chairman of the Tata Group Cyrus Mistry alleged that there were corporate governance lapses between the two joint venture partners.