AISHA seeks to protect and help women and children from violence through raising awareness of relevant psychological, social, legal, and economic issues.
AISHA also focuses on advocacy, creating and raising awareness of domestic violence, gender equality, and feminist issues among local community leaders and organizations.
The project was part of a UN effort, represented by the UNDP, to reduce the effects of embargo and the war on Gaza, which has resulted in poverty and unemployment.
The first part was implemented from January 2011 until April 2012 in the Governorate of Gaza in partnership with the Palestinian Center for Democracy and Conflicts Resolution.
Topics covered included school violence, the protection of children from exploitation, and gender and child rights.
The project consisted of education sessions for the group with discussion meetings between them in addition to training for the initiative guides and coordinators in the schools in order to increase their efficiency in teaching the children on gender equality issues.
The second part of the project was implemented December 2011 until May 2012 in the Governorate of Gaza in partnership with the Wefaq Society for Woman and Child Care.