[2] The magazine was established by Hanna El-Issa, an Arab Christian businessman from Jaffa,[3] in the wake of the 1908 Young Turk Revolution, which lifted press censorship in the empire.

[7] The magazine frequently criticized the Zionist settlers and accused them of unfair competition with Arab craftsmen and traders, resenting the privileges they enjoyed from foreign powers, and considered them a threat to the local population.

It wrote about topics of interests to Arab peasants, such as agricultural development,[2][8] and promoted women's issues, including importance of their education.

[2][5] In addition to Hanna El-Issa, it was intermittently edited by a number of authors including Khalil Sakakini, Isaaf Nashashibi, and Mananah Sidawi.

[23] Both editors Hanna El-Issa and Khalil Sakakini were Arab Christian members of the Orthodox Church and active figures in the movement, which they frequently wrote about in the magazine.

"[9] The magazine frequently criticized the Zionist settlers and accused them of unfair competition with Arab craftsmen and traders, resenting the privileges they enjoyed from foreign powers, and considered them a threat to the local population.

[28][29] To oppose them, Al-Asma'i proposed various policies, including preference for buying locally produced goods, instead of "foreign", i.e. Jewish ones; and the promotion of industry and commerce by wealthy Arabs.

[31] Nashashibi wrote that Jews "should help in reviving this [Arabic] language after its destruction," and urged that they “rid their hearts of those empty aspirations like the question of Zionism or governing Palestine,” arguing that there was no chance of reaching such hopes.

They should imitate our brothers, the Christians, who are founding schools and teaching this beautiful language.”[31] Al-Asma'i's attacks on Zionism led to a number of complaints by Zionists to the district attorney, Yusuf Al-Hakim, representing the Ottoman Empire in Jaffa.

[10] The magazine's last edition appeared on 1 February 1909, as its owner Hanna El-Issa was preoccupied with the Arab Orthodox Movement and was representing Jaffa as part of an Orthodox delegation sent to the Ottoman government in Istanbul to negotiate for the establishment of a mixed council in the Jerusalem Church that would represent the Palestinian Arab community in addition to the Greek clergy; and for the provision of thirty thousand Ottoman gold pounds annually by the church for educational and social projects.