Al-Ula Development Company (UDC; Arabic: شركة العلا للتطوير) is a hospitality and real estate development company based in Al-Ula, Saudi Arabia.

The company was founded in January 2023 by the Public Investment Fund as part of Saudi Vision 2030.

[3] In September 13, 2023, signed an agreement with Marriott International to open a 250-key hotel in Al-Ula.

[4] In October 30, 2023, UDC signed an agreement with Six Senses to open a hotel in Al-Ula.

[5] [6] As of March 2024, there are 5 operating assets under Al-Ula Development Company,[7] which are: Official Website