Alex Masucci

Alexander Masucci (born November 11, 1949) is an American music executive, record producer, songwriter and promoter.

[7] He attended college at Universidad de las Américas, A.C. in Mexico City from 1968 to 1972, earning a degree in Business Administration.

[11] The second major concert was in 1974 featuring Celia Cruz performing with the Fania All Stars at the Stadu du Hai in Kinshasa, Zaire and attended by 80,000 people.

In 1981, music and film industry visionary Neil Bogart urged Masucci to join his label Boardwalk Records.

Masucci and Burke Jr. had previously formed Seduction Productions[18] and agreed to sign with Boardwalk, joining a group of artists including Joan Jett, Ringo Starr and Curtis Mayfield.

In 1997, Chris Blackwell again reached out to Masucci and asked him to head his new Latin music label, Island Miami.