[2] According to researchers, Françoise Paquienséguy and Miao He, there are almost 30 companies, varying from investment groups to media and film studios, under the Alibaba umbrella.

[5] The following July, Zhang Qiang resigned as vice president of China Film Group to become the head of Alibaba Pictures.

[9][10] As described by the Financial Times, "Amblin Partners and Alibaba Pictures teamed up to "finance, produce, market and distribute films in China and globally.

Through its first domestic release See You Tomorrow, the company combined both mainland Chinese and Hong Kong values, reaching both audiences in new ways.

[16] The partnership drew international attention, with Hollywood’s highest-grossing director and one of the most active Chinese film studios coming together for production, distribution and financing.

[19] “The increasing appreciation for and interest in Chinese culture, the fact that the story of a family dynamic during the holiday, and the entry point of Peppa, which most American audiences are familiar with, creates a dynamic where there certainly could be — not on the Marvel level of course — broad interest,” said Fogelson, “…Our first goal was to make sure that Mandarin speakers in the U.S. would have access to the film while the movie was playing in China.”[citation needed] In March 2024, Alibaba Group announced a HK$5 billion (USD 640 million) investment over five years to boost Hong Kong's entertainment industry, investing in Hong Kong-made TV dramas, movies, performances and cultivation of young talents.