Stephan Holden of The New York Times wrote about Har'el's film Bombay Beach: "[it] looks and feels like a fever dream about an alternate universe.

[11] In her 2012 music video for Icelandic band Sigur Rós' song "Fjögur píanó", from the album Valtari, Har'el directed Shia LaBeouf along with dancer Denna Thomsen.

With that creative freedom, filmmaker Alma Har'el delivered dead butterflies, light-up lollipops and a naked (in every sense) performance from a star of megabudget Hollywood movies.

[19] LoveTrue is a 2016 genre-bending documentary that brings Har'el's signature poetic imagery and fascination with performance in nonfiction to three complementary stories about love.

[citation needed] Har'el also directed the first ad campaign for Internet.org, Mark Zuckerberg's initiative to bring Internet access to technologically challenged areas of the world.

[citation needed] She was also the first female filmmaker to direct a commercial for Stella Artois with 2016's ad "Isabella", which was shot by cinematographer Benoît Debie.

If ad agencies can't find a woman candidate fit for the job, they must then pledge to free this bid by seeking other forms of diversity for the project.

The initiative has garnered support by leading ad agencies around the world such as FCB, DDB, BBDO, McCann, JWT and Leo Burnett to hot shops like Pereira & O'Dell, Mother, 72&Sunny, Martin and 180,[23] and in November 2016, Har'el received the "Female 3 Cheers Award" at the third annual 3% Movement Conference, a similar themed organization trying to expand the number of creative directors beyond 3%,[24] for Free the Bid's impact on gender equality in advertising.

[25] Har'el made her narrative feature film debut with Honey Boy (2019), written by and starring Shia LaBeouf in a semi-autobiographical story about his upbringing.

In an interview with FF2 Media, Har'el cited the challenges of filming something so closely linked to PTSD as well as the captivating pull of the script that convinced her to take on the project.

[35] Lady in the Lake stars Natalie Portman and Moses Ingram[36] with Byron Bowers, Noah Jupe, Dylan Arnold, Y'lan Noel, Mikey Madison and Brett Gelman in supporting roles.

[40] Beirut - "Elephant Gun" (2007) Jack Peñate - "Tonight's Today" (2009) Bombay Beach (2011) Airbnb "Views" (2014) LoveTrue (2016) Indiewire (2016): Top 12 Female Filmmakers Ready to Direct a Blockbuster