Initially considered to be the worst-running car of the field at the beginning of the year, the team's results steadily improved throughout the season to return to the midfield.
It originally sported little colour, but from pre-season testing onwards, a blue arrow was added across the front nose cone.
[7] The Alpine A524's performance on track compared to previous cars was immediately deemed to be lacking[6] at the Bahrain Grand Prix, locking out the last two places on the grid during qualifying and finishing seventeenth and eighteenth behind Valtteri Bottas, who had suffered a slow pit stop, and Logan Sargeant.
[8] Alpine's woes continued into the Saudi Arabian Grand Prix with both drivers once again suffering a Q1 knockout with Ocon in seventeenth and Gasly eighteenth.
[16] In the British Grand Prix weekend, Jack Doohan drove Gasly's car for Free Practice 1.
[19] The next four races saw no points finishes for the team, although Ocon did secure the fastest lap in the United States Grand Prix held in Austin.
Following a low run of scores, Alpine headed into the 2024 São Paulo Grand Prix with a tally of 14 points and 9th in the constructors.
They ended up rounding the weekend with a tally of 35 points and skyrocketing the team to 6th in the constructors, which they successfully defended from Haas and RB in the final 3 races of the season.
Gasly's sudden rise in form helped the team defend from rivals, going pointless in Las Vegas but making ground in Qatar and Abu Dhabi with P5 and P7 finishes respectively.
Ocon was dropped with one race remaining in order to free him to drive for his new team, Haas, in the post season Pirelli test.
The pink livery was used in Bahrain, Saudi Arabia, Australia, Spain, Austria, the Netherlands, Azerbaijan and São Paulo.
For the Belgian Grand Prix, Alpine raced with a Deadpool livery to promote the Deadpool & Wolverine film, which stars and was produced by investor Ryan Reynolds' production company[22] and for the United States Grand Prix, Alpine raced with an Indiana Jones livery to promote the Indiana Jones and the Great Circle game, which involved Microsoft subsidiary Xbox.