An erect shrub, up to three meters high, Alyogyne hakeifolia is densely covered in fine leaves.

Blooms appear profusely after the first or second year, are deeply cupped in form, and have five large petals which open to reveal the deep red centre.

The species was first collected in 1802 at a location in South Australia by Robert Brown, who referred to the plant as Hibiscus Filifolius.

The current name was given in the Österreichische botanische Zeitschrift (Austrian Botanical Magazine) by Friedrich Alefeld in 1863,[4] after the description as 'Hakeaefolius' by Ferdinando Giordano in 1833.

Widely distributed throughout south west Western Australia, Alyogyne Hakeifolia is also found further east in the Eremaean botanical province.

The species has a preference for undulating plains of red sand, or rocky loams, and is also found on limestone in these regions.

Propagation is successful by cuttings, well drained soil, avoidance of frosts and the usual caution regarding phosphorus and species from the region is recommended.

The species was featured in Curtis's Botanical Magazine; it gives 1846 as the year of introduction to England, by Messrs. Lucombe and Pince from 'Swan River seeds'.