Amaranth (color)

[1] The name amaranth comes from the Greek a (not) + marainean (to waste away), i.e., a flower believed to grow on Mount Olympus which never died.

[3] The first recorded use of amaranth pink as a color name in English was in 1905.

[4] The Crayola crayon color radical red is displayed at right.

The color radical red, which may also be called bright amaranth pink,[citation needed] was formulated by Crayola in 1990.

The first recorded use of amaranth purple as a color name in English was in 1912.

The flower of the amaranth plant