Amazing Alex was announced by Rovio's CEO, Mikael Hed, on Yle's breakfast television in May 2012.

[5] The game featured educational elements and revolved around the character Alex, described as a curious boy with an interest in building things.

Once the objects had been placed, the player could initiate the timer, and the ball would start moving.

In addition to reaching the goal, players could collect up to three stars that were placed throughout the level.

"[9] Harry Slater of Pocket Gamer gave the game a Bronze Award, calling it an "addictive experience" but when "compared to Angry Birds, had less excitement involved.