[9] It published third-party games for the Fire Phone, like Lost Within and Til Morning's Light and To-Fu Fury.

[11] Amazon recruited Kim Swift (Portal, who has since left for Microsoft Games Studios), Clint Hocking (Far Cry 2), and developers who previously worked on System Shock 2.

Studio vice-president Mike Frazzini wanted to make projects like Minecraft, The Walking Dead, and The Room.

The studio also wanted developers to impact the direction of their hardware, between its cloud services and Amazon-brand devices.

Crucible was launched in May 2020, but also cancelled later that year, with Relentless Studios citing "inability to see a sustained future" as the cause.

New World is a massively multiplayer sandbox game with a supernatural colonial America theme.

[14] Crucible launched on May 20, 2020, while New World was released on September 28, 2021, after a 2nd pushback date was announced on July 10, 2020, and a 3rd on August 31, 2021.

[24] During a major leak of Twitch's source code in October 2021, it was revealed that Amazon Games was working on a competitor to Steam, codenamed "Vapor".