[3] In 2016, Palette Media scouted Danilova through her Instagram, and invited her to Korea as a main cast member for the reality survival show Babel 250, in which she lived with six other participants from across the globe and tried to establish friendships while breaking cultural and linguistic barriers.

The influence Danilova wields in promoting Korean culture online has been a contributing factor in the spread of the Hallyu Wave throughout Western social media.

[12] The Corea Image Communication Institute (CICI), a nonprofit organization that promotes Korean culture abroad, awarded Danilova as the 2018 recipient of the Korea Image Flower Stone Award for her work promoting Korea to the world.

Fellow recipients that day included Sohn Kyung Shik, chairman of CJ Group, the food and media conglomerate, and Joachim Son-Forget, the first Korean-born member of the French National Assembly.

[14][15][16][17] Danilova's interest in Korean culture began when she watched a video from Fine Brothers Entertainment titled "YouTubers React to K-pop".

"[20] She has stated her hobbies include: dancing, singing, playing ukulele, listening to music, fashion, traveling, horse riding, snowboarding, kite surfing, drawing and filming videos.

Palette Media alleged that she took part in promotional events and received sponsorship on several occasions without the agency's permission.