At times IWRG has promoted one of their annual shows as part of the anniversary celebration, such as the Rey del Ring or Prisión Fatal.
[1] By the early-1960s the building was sold and turned into "Arena KO Al Gusto" and became a local lucha libre or professional wrestling arena, with a ring permanently set up in the center of the building, holding shows on a regular basis promoted by Adolfo "Pirata" Moreno.
[1] The earliest match reports from Arena KO Al Gusto are dated December 12, 1962 with a main event battle royal that featured wrestler-turned-promoter Adolfo Moreno as one of the participants.
[2] Promoter Adolfo Moreno began holding shows on a regular basis often, working with other Mexican promotions such as Empresa Mexicana de Lucha Libre (EMLL) or the Universal Wrestling Association (UWA) to bring lucha libre to Naucalpan.
In Lucha libre the wrestling mask holds a sacred place, with the most anticipated and prestigious matches being those where a wrestler's mask is on the line, a so-called Lucha de Apuestas, or "bet match" where the loser would be forced to unmask in the middle of the ring and state their birth name.