Pink Shirt Day is an annual event against bullying held in Canada and New Zealand.

[1][2] Participants wear pink shirts and attend or host informative events to raise awareness about bullying, particularly in schools.

[3] The original event was organized in 2007 by two grade 12 students named David Shepherd and Travis Price of Berwick, Nova Scotia, who bought and distributed 50 pink shirts after a ninth-grade student Chuck McNeill was bullied for wearing a pink polo shirt during the first day of school at Central Kings Rural High School in Cambridge, Nova Scotia.

[6] In 2008, then-Premier of British Columbia, Gordon Campbell proclaimed February 27 to be the provincial Anti-Bullying Day.

[9] Similarly, UNESCO declared the first Thursday of November as the International Day against Violence and Bullying at School Including Cyberbullying.