Apathy is Boring (A is B) is a Canadian, non-partisan, youth-led charitable organization that supports and educates youth to be active and contributing citizens in Canada's democracy.

A is B began in January 2004 when founders, Ilona Dougherty, Paul Shore, and Mackenzie Duncan saw that many of their peers felt disengaged from the political process.

A Is B has continued with its mission by organizing concerts and events, creating a clothing line, making public service announcements that were shown in theatres, and in 2008, Her Excellency, the Right Honourable Michaëlle Jean, Governor General of Canada, became A is B's organizational patron.

In addition to two Youth Dialogues with the Governor General of Canada, A is B co-produced a series of four concerts, featuring well-known Canadian artists Hedley, ill Scarlett, Theo Tams, K'naan, and Jully Black, among others.

[2] A is B also produced a PSA that aired on MuchMusic Television, advertised in free weeklies in every major Canadian city, and undertook an online campaign "Democracy is More than Voting", urging youth to make an informed decision in the fall 2008 federal election.