During his first years in 32 Atam he often performed humorous covers of popular songs earning the nickname "Aram Mp3", referring to the common audio format MP3.

During this time Aram started to perform live in jazz and blues clubs, record songs and shoot music videos.

Famous TV formats such as X-Factor, Hay Superstar, My Name Is..., Power Of 10 were hosted by him and brought him more fame.

[7] In the run-up to the competition, Aram criticised the Austrian performer, drag queen Conchita Wurst in remarks that were characterised as homophobic and transphobic, claiming that her lifestyle was "not natural" and that she should "eventually decide whether she is a woman or a man"; he later apologised and insisted his statements were "a joke" and had not intended to offend Wurst, though maintained that he considered homosexuality to be "unacceptable".

[8][9] He later met in person with Conchita and was photographed exchanging words and hugging with the artist, and put out another apology where he stated that he 'rejects homophobia'.

[17] In 2016, he voiced Adult Simba, both speaking and singing, and was also the lead singer of Circle of Life in the Armenian version of The Lion King.

Starting in 2016, he participated as a judge and mentor in the Armenian Eurovision National final where his team was made up of Saro Gevorgyan, LUCY, Lilit Harutyunyan, and Jujo.

Many Armenian prominent singers were also participating, such as Mihran Tsarukyan, Erik Karapetyan, Iveta Mukuchyan.