The channel's growing popularity among children also led to many educational campaigns, regarding issues such as safety and tolerance.

Early shows featured Michal Yannai, who was at the beginning of her career as a children's presenter, following in the footsteps of other female hosts like Tzipi Shavit and Rivka Michaeli.

The programs became known for its simple and educational format, where Michal sometimes received guests on the show, and also interacted with puppet characters.

This helped to raise Michal's profile, making her popular with children, and with spin-off products that sold almost as well as those of Ha-Comedy Store.

This happened because Cartoon Network's pan-European version was no longer available in Israel, having been removed years before the block's launch.