Arzberg (German pronunciation: [ˈaʁtsbɛʁk] ⓘ) is a town in the district of Wunsiedel, in Bavaria, Germany.

It is situated 13 km west of Cheb and 10 km northeast of Marktredwitz.

Porcelain was the driving force of the industrialisation in this region, since C. M. Hutschenreuther had discovered kaolin somewhat north of Arzberg and set up his production in Hohenberg an der Eger.

In 1838, Lorenz Christoph Äcker asked for the permission to establish a first Porcellain-Fabrique in Arzberg which changed hands some times until, in 1884, it was acquired by Carl Auvera (1856-1914), a grandson of C. M. Hutschenreuther, and finally by the C. M. Hutschenreuther AG, in 1919.

In 1887, Christoph Schumann (1864-1916), Heinrich's younger son, founded a third factory, which he already in 1891 sold to Theodor Lehmann.