When A&R Javier Portugués and Columbia director Raúl López listened to the demo, they stared at each other in delight exclaiming, "Wow, this is fantastic!
"[4] At first the intention was to arrange a distribution deal with ShakeTown Music but upon hearing the song they realised its international potential and so negotiated for Las Ketchup to sign with Sony.
Thomas described the song's band members (Las Ketchup) as "three slightly odd-looking women from Spain who are the proud exponents of this year's Macarena.
It's got dance moves (wiggle your hands, thumb a lift, raise your arms, knock your knees together) and a sunny video where the trio serve drinks in a beach bar.
In France, the song reached number one for 11 weeks and eventually sold 1,310,000 copies, making it the best-selling single of 2002, and the second-best-selling of the 21st century in the country, behind "Un Monde parfait" by Ilona Mitrecey.
[12] The song was a radio hit in Central and South America, topping the airplay charts of Argentina, Chile, Colombia, Ecuador, Peru, and Venezuela.
[14][15] The main video starts with the female band members laying out a carpet on the ground and putting the bar stools on display to set up their musical show.
During the song's chorus, the band members perform their signature dance moves, alongside other visitors who also joyously participate.
Although the band has explained that "aserejé" is a meaningless word derived from "Rapper's Delight",[5][17] rumors and conspiracy theories spread through e-mail, especially in Latin America, that the gibberish lyrics included hidden demonic references that would lead the listener to Satanism and heresy.
[18] The phrases from the Spanish lyrics which were claimed to be references to Satanism include: A Dominican television station banned the song.
When selecting tracks for the group's debut album, Liminha, in a meeting with Sony representatives from around the world, expressed the need for a repertoire tailored for a Brazilian release.
According to Alexandre Schiavo, marketing's vice president for Sony Music Brasil, the album's song list was finalized until the last minute when "Aserejé" caught their attention.
The song was also considered as the reason for the tickets for the group's debut concert on 14 November 2002, at ATL Hall in Rio de Janeiro, to be sold out.
In addition to talking about the hits "Ragatanga" and "Não Dá pra Resistir", they also spoke about their international career, with Rouge performing in Argentina with great success, and the intention to launch the group's CD in Chile and Peru.
In 2013, in a concert held in a nightclub in São Paulo, singer Wanessa summoned Li Martins to sing some songs, among them "Ragatanga".