Atínale al Precio (Get the Price Right) is a Mexican game show based on The Price Is Right that has aired in two separate runs on Televisa, both hosted by Marco Antonio Regil.

The higher number without exceeding MXN$1 (if nobody spun the peso) went on to the Showcase (known in Mexico as El Gran Paquete); in the event of a tie, the tied players advanced to a one-spin spin-off.

However, if the bonus spin also ended in a tie, there was another spin-off, but no more money could be won.

A specific two-note buzzer was used when a player lost the Showcase Showdown, regardless of whether or not they exceeded MXN$1.

Unlike the previous incarnation, the announcer introduced host Regil before the first four contestants were called on down.

A total of 43 games were played in rotation: La Ruleta (Showcase Showdown) followed faithfully to the United States version in the first and second Showcase Showdowns, with the wheel's patterns faithful to the counterpart to the north (100, 15, 80, 35, 60, 20, 40, 75, 55, 95, 50, 85, 30, 65, 10, 45, 70, 25, 90, 5).

If the tie involved ran concurrently with the bonus spin, there was another spin-off, but no more money could be won.

Regardless of whether the player was over or under MXN$1, a two-note buzzer sounded if they lost the showdown.

The Showcase was played in the one-player format similar to European versions and the 1994 syndicated version of the show, with the price ranges between MXN$5,000 and MXN$30,000, and whatever the contestant stopped was the range the contestant had to come from the actual retail price of the Showcase without going over to win it.

A board game based on the 2010 version with Marco Antonio Regil[1] along with La Ruleta (Showcase wheel) on the cover of the box has been released by Fotorama in 2010.