The Athabasca Glacier is one of the six principal 'toes' of the Columbia Icefield, located in the Canadian Rockies.

Standard buses transport tourists from the centre to the glacier edge, where they board specially designed snow coaches for transport over the steep grades, snow and ice part way up the glacier.

On 18 July 2020, a sightseeing snow coach rolled over on the glacier's moraine early in the afternoon, killing 3 passengers and injuring 24 others.

Nineteen of the occupants, 14 of whom suffered critical injuries, were then transported to the nearest hospitals via air and ground.

On 5 October 2018, an employee of the sightseeing company died in the parking lot after suffering serious injuries when she was struck by her unmanned bus following a collision.