Auskick has its roots in the Little League which began to be played at half time during VFL (now AFL) matches in the 1960s[2] and was revised in 1980 to make it more accessible.

Auskick is a national football coaching network, with clinics held weekly (usually on Saturday mornings) run by volunteers.

The program attracts over 100,000 primary school aged participants annually and, as such, is the largest grassroots sporting association of its kind in Australia.

[6] They also used the kick-to-kick tradition as part of their promotional television campaign, which shows kids from around the country kicking the football to each other to the tune of "Gimme Dat Ding".

Parents are involved across the board in activities such as at skills sessions, as coaches and supervisors, administrators, helpers, coordinators and first aid officers.

All of these ambassadors played for Victorian clubs and as the AFL and the program continued to expand nationally, these players were not always well recognised figures by children in all regions.