The current name, Avex Group Holdings, Incorporated, was adopted in 2004 as part of reconstruction process after Tom Yoda's resignation.

[12] In 2002, they released the "CCCD", a type of copy-protected CD,[13] and opened their building in Aoyama, paid for by Sumitomo Life and worth 205 billion yen.

In December of that same year, President Max Matsuura "spotted" former idol Ami Suzuki performing live at the annual festival of their school, Nihon University.

[15] In 2005, Avex acquired distribution rights for Aozora Records' catalogue including all future Hitomi Yaida releases.

[16] In early 2008, Avex partnered with Victor JVC to officially create the label D-topia Entertainment as a business partnership between the labels and its founder, Terukado Onishi, with the sales promotion handled by Victor while the area promotion handled by Avex.

[17] July 30: In a board meeting, Yoda introduced a resolution calling on Chiba to resign because of an alleged conflict of interest.

However, Matsuura — described by insiders as a close ally of Chiba — introduced a second resolution demanding that Yoda step down due to "a difference of opinion in management principles".

[20][21] Chiba denied any fault, while Matsuura complained that Avex had lost its love of music and said he wanted to start over.

[22] August 3: Due to pressure by employees and artists and to save the company from bankruptcy, Yoda resigned and was replaced by Toshio Kobayashi.

[26] On July 21, 2011, it was announced that Avex had paired with Korean management label YG Entertainment to form YGEX.

[citation needed] As a show of modernization, Avex Group moved to Izumi Garden Tower in Roppongi in October 2014.

Avex leadership gave Osada five years to find success in the U.S.[31] The home has been renovated to include four recording studios.

[52] Each year since 2002, Avex has hosted a summer concert tour around Japan, "A-Nation", featuring the company's most successful acts.

Top Avex acts like Ayumi Hamasaki, Kumi Koda, AAA, Ai Otsuka, BIGBANG, BOA ,Do As Infinity, Hitomi, TRF, Every Little Thing and TVXQ perform to major crowds each year.