Aya (綾町, Aya-chō) is a town located in Higashimorokata District, Miyazaki Prefecture, Japan.

Aya has a humid subtropical climate (Köppen Cfa) characterized by warm summers and cool winters with light to no snowfall.

Aya has a mayor-council form of government with a directly elected mayor and a unicameral town council of ten members.

In terms of national politics, the town is part of the Miyazaki 1st district of the lower house of the Diet of Japan.

The Aya Town Agricultural Support Center, established by the town and the agricultural cooperative (JA Aya), has a "helper team" of 20 people who are responsible for heavy work that is difficult for elderly farmers and for developing sales channels Taking advantage of the evergreen forest, a variety of handicrafts are produced, including dyeing and weaving using plant dyes, wood and bamboo crafts using locally produced wood, pottery using local soil, and glass crafts using nature as motifs.

In addition, because the area produces high-quality mulberry wood, which is essential for Go and Shogi boards, with products made in Aya especially prized for use in title tournaments.