While attending school Krieger was listening to music; Brazilian, Latin-American, English pop, as well as singing and playing guitar to her friends.

She began a university degree in Journalism at São Paulo but quit and relocated to Europe, where she spent a few years sailing around the Atlantic and Mediterranean.

This first album, La Mémoire du Vent; translations in French of some of the songs of the Brazilian songwriter Chico Buarque, earned the Grand Prix de l'Académie Charles Cros.

She creates mixes between bossanova or samba rhythms and French language, pop flavours sung in South American style, and some very Brazilian or afro-Brazilian songs.

Bïa played at the 2003 Montreal International Jazz Festival and was a 2007 Juno Award World Music nominee.