Teams engage in knockout tournaments comprising a series of augmented reality contests, utilizing their virtual mobile creatures, known as "Zooks."

Following the show's initial run, a new series entitled "Bamzooki: Street Rules" was broadcast between 2009 and 2010.

The premise of "Street Rules" involved the government treating the competition as if it were an illegal combat sport, leading to attempted crackdowns.

They took part in a street race at the beginning of each show, and the winning team picked an opponent for the next game, a best of three, one-on-one round.

Recently, two new features have been added to the Zook-Kit, allowing users to simulate TV contests and replay their Zooks' performances from multiple angles.

Gameware's Creature Labs team uses artificial life programming techniques to provide the Zooks' autonomous movement and behavior.

Users are not restricted to particular body designs or topologies, although the control system uses a standard Braitenberg architecture.

The BBC's Virtual Studio technology was used to enable real-time composition of the 3D-rendered graphics with live camera feeds.

The toolkit (a modified version of the Bonsai artificial life program) has at times been utilized by adults for their own purposes, including research.