The Bach Solo Cello Suites are perfect ambassadors for classical music: their power and beauty unfailingly inspire great appreciation, joy and deep emotion in those who hear them.
I perform the Suites in the subways of New York City to sow the seeds for future generations of classical music lovers.Announcing on the Bach in the Subways Facebook and Twitter pages where and when he would appear on the day of performances, Henderson's work attracted attention from various media and musicians, notably an October 2010 video piece by CNN's Tawanda Scott entitled “He’s playing to save the music,”[2] and an endorsement on Facebook by jazz saxophonist Brandon Marsalis.
In March 2012, Henderson again circulated the call to action and attracted the attention of oboist Kristin Olson, whose enthusiasm and energy for the project helped increase interest among musicians.
We do not want money, but simply ask that you listen and open yourself up to the power of the music.The day's festivities were covered in The Wall Street Journal, including a multimedia piece by Daniella Zalcman,[4] and in another multimedia piece by New York's Classical Music Radio Station, WQXR-FM featuring performances by baroque cellist John Mark Rozendaal and other Bach in the Subways Day performers.
This was the first time an organizer other than Henderson worked on Bach in the Subways Day, and marked the beginning of an inflection point in the growth of the movement.
Since then, every March countless musicians and organizations in hundreds of cities in over 40 countries around the world join the cause to bring as much live Bach to humanity as possible.