Barbara Ann Cochran (born January 4, 1951) is a former World Cup alpine ski racer and Olympic gold medalist from the United States.

After retiring from competitions, Cochran graduated from college in Vermont, married Ron Williams, and published her book Skiing for Women.

[1] Cochran now lives in her home in Starksboro, working hard on her own business, Golden Opportunities in Sports, Business, and Life, which teaches people how to handle the pressures of competition, work, academics, and any other obstacles that life throws at you.

She also works at Cochran's Ski Area in Richmond, which is situated in the "back yard" of her childhood home.

Cochran was inducted into the National Ski Hall of Fame in 1976, later joined by siblings Marilyn (1978) and Bob (2010).