Beauty and the Beast is a 1962 American romantic fantasy film directed by Edward L. Cahn and starring Joyce Taylor and Mark Damon.

It is based on the 18th century fairy tale Beauty and the Beast written by Jeanne-Marie Leprince de Beaumont[1] and features title creature make-up by the legendary Jack Pierce.

Shot in Technicolor and distributed by United Artists,[1] the film is the first English language live action screen adaptation of the fairy tale story.

"[3] Set in the Middle Ages; Lady Althea (Joyce Taylor) travels to the castle of Duke Eduardo (Mark Damon), the heir to the throne, where the two of them are to be married.

When Eduardo's scheming rival, Prince Bruno (Michael Pate), who also has ambitions for the throne, learns of this secret, he tries to seize the throne by stirring up the townspeople, revealing the beast's presence to them, turning them against the beast and setting them-up to kill Eduardo for him.