Beauty for the Asking is a 1939 film drama produced by RKO Pictures, and starring Lucille Ball and Patric Knowles.

Jean Russell is a beautician who is jilted by her boyfriend so he can marry an older but wealthy woman.

Russell invents a new facial cream, and with the financial backing of her former boyfriend's wife, starts a business that makes her a millionaire.

RKO's pre-release publicity claimed that the film was to be an "exposé of the beauty racket" but reviewers of the day concluded that it was a standard "romantic love triangle".

[1] Leonard Maltin has written favorably of the film, suggesting that the film offered an unusual feminist viewpoint for its time, and acknowledging that Ball delivered a strong performance.