Lawrence McCeney "Biff" Jones (October 8, 1895 – February 12, 1980) was an American college football player, coach, and athletics administrator.
He was slated to be captain of the 1917 Army Cadets football team, but early graduation prevented him from playing that year.
He returned to West Point in 1931 as assistant athletic director, with the expectation that he would succeed Philip Bracken Fleming the following year.
He was allowed to retain his rank in the United States Army and served as a Reserve Officers' Training Corps instructor at the school.
Long decided to give a motivational speech to the team at halftime, but was turned away by Jones at the locker room door.
[10] In April 5, 1935, Jones was hired by the University of Oklahoma and the United States Department of War approved his transfer.