[5][better source needed] The organization offered digital marketing services including inbound marketing, branding, automation services, customer relationship management integration, and data management.
[1][3][6][7] Also in 2006, the company launched the FindGuru business-to-business-focused search engine as a revised and rebranded ReedLink tool originally available from Reed Business Information.
[8] In 2011, ABM acquired Continuity Insights and Vicon Publishing;[3][6] this was followed in 2013 by acquisition of eMedia Vitals.
[citation needed] In 2018, Lonergan was replaced by Bruce Cummings and the company rebranded, changing its name to Advantage Business Marketing.
[5][better source needed] On June 11, 2019, Cummings held a staff meeting where he told all employees that the company was filing for bankruptcy and closing effective immediately.